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<channel>
	<title>Daniel Simmonds</title>
	<link>http://www.dsimmonds.com</link>
	<description>Daniel Simmonds</description>
	<pubDate>Sun, 16 Oct 2011 13:33:30 +0000</pubDate>
	<generator>http://www.dsimmonds.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Kula</title>
		<link>http://www.dsimmonds.com/Kula</link>
		<comments>http://www.dsimmonds.com/following/dsimmonds.com/Kula</comments>
		<pubDate>Sun, 16 Oct 2011 13:33:30 +0000</pubDate>

		<dc:creator>Daniel Simmonds</dc:creator>
		
		<category><![CDATA[branding]]></category>

		<guid isPermaLink="false">2155935</guid>
		<description>Oxfam was the client and the brief stated that an educational campaign be created around a global issue that inspires young people to take action. The issue I chose was the African food crisis and I developed a brand called Kula that sold food products where the proceeds went to those starving in Africa. The concept behind Kula was to create a vehicle where young people could become aware of the issue and be offered a way of being part of the solution.

&#60;img src="http://payload.cargocollective.com/1/4/155585/2155935/everything.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155935/everything_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155935/poster_work.jpg" border="0" width="601" height="656" width_o="601" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155935/poster_work_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155935/kids better.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155935/kids better_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155935/close words.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155935/close words_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155935/stationary.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155935/stationary_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155935/kula.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155935/kula_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155935/cover_2.jpg" border="0" width="528" height="656" width_o="528" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155935/cover_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155935/spread far.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155935/spread far_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155935/items.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155935/items_o.jpg" align="left" /&#62; </description>
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	<item>
		<title>Vuitton Exclusive</title>
		<link>http://www.dsimmonds.com/Vuitton-Exclusive</link>
		<comments>http://www.dsimmonds.com/following/dsimmonds.com/Vuitton-Exclusive</comments>
		<pubDate>Sun, 16 Oct 2011 13:21:54 +0000</pubDate>

		<dc:creator>Daniel Simmonds</dc:creator>
		
		<category><![CDATA[brand strategy, book design]]></category>

		<guid isPermaLink="false">2155914</guid>
		<description>The brief required that my group and I do a brand audit of two closely competitive brands and find an area where one can be developed to rise above the other. The Vuitton Exclusive is a special membership where loyal customers of Louis Vuitton are invited to join and get a sneak peak to newly released products. The objective was to ensure that loyal customers feel rewarded and continue to shop at LV.

&#60;img src="http://payload.cargocollective.com/1/4/155585/2155914/cover.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155914/cover_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155914/brown.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155914/brown_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155914/spread1.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155914/spread1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155914/spreadgood.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155914/spreadgood_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155914/white.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155914/white_o.jpg" align="left" /&#62; </description>
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	<item>
		<title>Nicks Kicks</title>
		<link>http://www.dsimmonds.com/Nicks-Kicks</link>
		<comments>http://www.dsimmonds.com/following/dsimmonds.com/Nicks-Kicks</comments>
		<pubDate>Sun, 16 Oct 2011 13:13:21 +0000</pubDate>

		<dc:creator>Daniel Simmonds</dc:creator>
		
		<category><![CDATA[branding, publication]]></category>

		<guid isPermaLink="false">2155792</guid>
		<description>For this brief I chose the topic of children and the media and had to develop a cause within the issue and then a brand. My cause was to have outdoor fitness classes for primary school kids that also educate them on healthy T.V habits. The brand was called Nicks Kicks and the client was Nickelodeon. I designed a poster to be placed in schools, a brochure and a manifesto that contains all the brand information.

}&#60;img src="http://payload.cargocollective.com/1/4/155585/2155792/all.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155792/all_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155792/book 2.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155792/book 2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155792/book.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155792/book_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155792/poster.jpg" border="0" width="533" height="656" width_o="533" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155792/poster_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155792/poster2.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155792/poster2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155792/poster3.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155792/poster3_o.jpg" align="left" /&#62; </description>
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	</item>
		
		
	<item>
		<title>Gardening Olympics</title>
		<link>http://www.dsimmonds.com/Gardening-Olympics</link>
		<comments>http://www.dsimmonds.com/following/dsimmonds.com/Gardening-Olympics</comments>
		<pubDate>Sun, 16 Oct 2011 12:24:26 +0000</pubDate>

		<dc:creator>Daniel Simmonds</dc:creator>
		
		<category><![CDATA[poster, typography]]></category>

		<guid isPermaLink="false">2155681</guid>
		<description>This brief required that I could make whatever I wanted as long as it focused on the theme of “gardens”. I decided to go crazy and designed an Olympic Games for Gardening. The games would be coming to Sydney in 2012 and I set myself the task of coming up with branding and posters to get the people of Sydney excited about this new event coming to their city.


&#60;img src="http://payload.cargocollective.com/1/4/155585/2155681/garden poster_2.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155681/garden poster_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155681/garden posters 1.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155681/garden posters 1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155681/blue poster.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155681/blue poster_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155681/green poster.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155681/green poster_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2155681/orange poster.jpg" border="0" width="670" height="536" width_o="820" height_o="656" src_o="http://payload.cargocollective.com/1/4/155585/2155681/orange poster_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Band Posters</title>
		<link>http://www.dsimmonds.com/Band-Posters</link>
		<comments>http://www.dsimmonds.com/following/dsimmonds.com/Band-Posters</comments>
		<pubDate>Sun, 16 Oct 2011 11:51:37 +0000</pubDate>

		<dc:creator>Daniel Simmonds</dc:creator>
		
		<category><![CDATA[illustrations, posters]]></category>

		<guid isPermaLink="false">2087127</guid>
		<description>Band posters are the perfect way to bring my illustration and typography skills together. Band posters have always been interesting to me as most of the time the band members hardly feature and instead have a bunch of crazy things drawn on instead. Having not actually been hired by a band to design I poster I took it upon myself to design some posters for my favourite bands.

&#60;img src="http://payload.cargocollective.com/1/4/155585/2087127/bloc party_small.jpg" border="0" width="424" height="600" width_o="424" height_o="600" src_o="http://payload.cargocollective.com/1/4/155585/2087127/bloc party_small_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2087127/paramore_small.jpg" border="0" width="424" height="600" width_o="424" height_o="600" src_o="http://payload.cargocollective.com/1/4/155585/2087127/paramore_small_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2087127/theo_small.jpg" border="0" width="424" height="600" width_o="424" height_o="600" src_o="http://payload.cargocollective.com/1/4/155585/2087127/theo_small_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

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	<item>
		<title>Portraits</title>
		<link>http://www.dsimmonds.com/Portraits</link>
		<comments>http://www.dsimmonds.com/following/dsimmonds.com/Portraits</comments>
		<pubDate>Sun, 02 Oct 2011 10:45:20 +0000</pubDate>

		<dc:creator>Daniel Simmonds</dc:creator>
		
		<category><![CDATA[illustrations, portraits]]></category>

		<guid isPermaLink="false">2087119</guid>
		<description>This all started when I wanted to improve my portrait drawing and I posted some finished pieces on FaceBook. This then got me swamped with requests by friends to draw them in the same style. I experimented with colour and face paint designs. I still have friends on the list to draw to this very day.

 

 

 

 

 


&#60;img src="http://payload.cargocollective.com/1/4/155585/2087119/Ellen_Page_small.jpg" border="0" width="424" height="600" width_o="424" height_o="600" src_o="http://payload.cargocollective.com/1/4/155585/2087119/Ellen_Page_small_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2087119/brand_small.jpg" border="0" width="424" height="600" width_o="424" height_o="600" src_o="http://payload.cargocollective.com/1/4/155585/2087119/brand_small_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2087119/Draper_small.jpg" border="0" width="424" height="600" width_o="424" height_o="600" src_o="http://payload.cargocollective.com/1/4/155585/2087119/Draper_small_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2087119/kristine_small.jpg" border="0" width="424" height="600" width_o="424" height_o="600" src_o="http://payload.cargocollective.com/1/4/155585/2087119/kristine_small_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2087119/Paul_small.jpg" border="0" width="424" height="600" width_o="424" height_o="600" src_o="http://payload.cargocollective.com/1/4/155585/2087119/Paul_small_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2087119/sam_small.jpg" border="0" width="424" height="600" width_o="424" height_o="600" src_o="http://payload.cargocollective.com/1/4/155585/2087119/sam_small_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/4/155585/2087119/Tricia_small.jpg" border="0" width="424" height="600" width_o="424" height_o="600" src_o="http://payload.cargocollective.com/1/4/155585/2087119/Tricia_small_o.jpg" align="left" /&#62; </description>
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